Attracting
New Customers2
How
you can reduce your customer acquisition costs, by attracting
potential customers via your website.
Do
you know how much it costs your organisation to acquire a customers
from each of your marketing activities?
Cost
effective means of communicating with large numbers of people.
Customers, potential customers or special interest groups.
Do
you measure the lifetime value of your customers?
Link
Popularity
How
many other sites link to your website? Why it is important for some
search engines.
Paid alternatives to search engine optimisation
Pay
Per Click Search Engines2
Why
this is the most effective and flexible way you can test the
effectiveness of your website.
Reduces
the time taken to attracting potential customers your website down
to minutes.
Search
engines
How
and way they are one of the most effective applications on the web.
Why they are so important to any business wanting to promote
online.
Search
Engine Marketing
How to market your website effectively on search engines
Search
Engine Promotion
Why
you should actively market your web site.
Achieving
high rankings on search engines for given search terms does not
happen by accident it has to be deigned into the site.
Search
Engine Submission
Letting
the search engines know your website exists is a good idea, but
there are limitations to what search engine submission can achieve.
Value
per Visitor
Find
out way measuring hits to your website is a waste of time.
Why
treating your website as a profit centre and not a cost.
Visibility Audit2
How you can measure your websites
visibility.
This simple process will show why most website
are not producing a positive return.
Website
Marketing
Which are the most effective ways to promote your
website?
Here are some of the most popular methods.
Why
it is important to get your website seen by potential customers and
the critical role search engines play in this process.
Attract
New Business
PDF Flowchart
How
to attract new business via your website using this easy to follow
PDF* flowchart.
*you
will need Adobe Reader to view this flowchart
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